
Black Friday de Paz e Tranquilidade.
In the midst of the chaos that Black Friday could be, Nubank proposed a relaxing experience.
Black Friday means chaos on retail. All players yelling offers and best deals. But Nubank does not need that.
Once we already organized your financial life, we also can organize your Black Friday shopping spree.
By using relaxing oddly satisfying aesthetics, we created a very unique way to showcase how, with Nubank's Shopping, you could enjoy the best deals with peace and no rush.
Art Direction / Carol Gambôa
Motion & 3D Design / Miagui
Copy / Laís Cantelli, João Freire
Creative Director / Ana Cavalcanti, João Freire
CCO / Fabio Simões

















